1. EachPod

How Shideler Bennett Built a $12M Crumbl Franchise & SaaS Biz Before 30

Author
Path 2 Freedom
Published
Thu 27 Mar 2025
Episode Link
https://path2frdm.podbean.com/e/how-shideler-bennett-built-a-12m-crumbl-franchise-saas-biz-before-30/

In this episode, I sit down with Shideler Bennett, a multi-unit Crumbl Cookies franchisee, SaaS founder, and business builder who scaled a $12 million portfolio by the age of 30. From cold-calling insurance agencies to building a 10-unit franchise empire and launching a software company that’s changing how franchisees operate — Shideler shares the gritty, behind-the-scenes truth of what it really takes to grow fast, take risks, and build a business that lasts.


 


Whether you're looking to buy a franchise, start a SaaS business, or just get inspired by someone who took massive action during uncertain times, this episode is packed with insights you don’t want to miss.


 


🔑 What We Cover in This Episode:


 


How Shideler started with Crumbl Cookies during the pandemic


Scaling from 1 to 10 Crumbl locations across 3 states


Raising capital through creative funding (friends, family, investors)


Why he launched a SaaS platform for franchisors & franchisees (CoverPanda)


The emotional toll of rapid growth and how he pushed through doubt


Practical tips for franchise funding, scaling, and operations


What to know about owning a franchise in California


Why he believes franchising is the best fast track to entrepreneurship


 


🎯 Who This Episode Is For:


 


Aspiring franchise owners


Entrepreneurs in their 20s & 30s


Founders scaling multi-unit businesses


SaaS startup builders


Anyone looking for business growth inspiration


 


📈 Connect with Shideler Bennett: 🔗 LinkedIn: https://www.linkedin.com/in/scheidlerbennett


💼 CoverPanda (SaaS for Franchises): https://coverpandaco.com


 


7 Steps to Owning a Franchise:


https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising


 


If you would like to learn more about this particular franchise opportunity or discuss franchise ownership in general - feel free to use the link to my calendar below to schedule a free, no-obligation introductory meeting. 


 


https://calendly.com/wes-barefoot/introcallwithwes


 


Connect with Wes:


 


Instagram: https://www.instagram.com/path2frdm/


Facebook: https://www.facebook.com/path2frdm


Linkedin: https://www.linkedin.com/in/wesleybarefoot/


 


 


👍 Like, Comment & Subscribe for more insights on business, franchising, and financial freedom!


 


#Franchising #BusinessGrowth #Entrepreneurship

Share to: