In this podcast, Josh Phegan interviews Rahul Grover, CEO at iD4me, a data source that helps you locate homeowners and their information. Rahul and Josh discuss how agents use the tool to build and maintain relationships, how to understand and use trigger points, and why you need to observe permissions. They talk about iD4me's ease of use, how it supports and enhances what you already know, and how behavioural and patterning data can increase your listings.