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Founder's Journey Unplugged - Podcast

Founder's Journey Unplugged

Bastian and Markus are experienced startup builders and founders of Flinn.ai. They candidly talk about their challenges, learnings, and experience while building the company from the ground up. 

Business Sales Entrepreneurship Startup
Update frequency
every 32 days
Average duration
26 minutes
Episodes
22
Years Active
2023 - 2025
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Finding Product-Market Fit: A Startup’s Toughest Challenge

Finding Product-Market Fit: A Startup’s Toughest Challenge

Every startup works towards product-market fit, but how do you really know when you’ve reached it? Without it, scaling too early can be a costly mistake - yet waiting too long can mean missing the ma…

00:34:51  |   Wed 09 Apr 2025
From Remote-First to Hybrid: Adapting Work Culture in a Growing Startup

From Remote-First to Hybrid: Adapting Work Culture in a Growing Startup

When we started Flinn.ai, we embraced a fully remote approach to attract Europe’s best talent and provide flexibility for our team. Over time, as we grew from 3 to almost 30 people, we refined our ap…

00:22:22  |   Thu 30 Jan 2025
€6M Secured: Our Seed Round Unfolded

€6M Secured: Our Seed Round Unfolded

In this episode, we share our experiences and lessons learned while raising our €6M seed funding round for Flinn.ai. From preparing our pitch deck to navigating over 50 investor meetings, we reflect …

00:40:06  |   Mon 07 Oct 2024
From 0 to 100k ARR: Our Lessons Learned

From 0 to 100k ARR: Our Lessons Learned

 In this episode, we share how we transformed Flinn.ai from an idea to a revenue-generating machine. We reflect on our experiences, from initial cold calls to sealing deals, and the crucial lessons w…

00:34:10  |   Wed 31 Jul 2024
Mastering Early-Stage Product Roadmapping

Mastering Early-Stage Product Roadmapping

In this episode, we are looking into how to connect your product roadmap to your vision and goals, and how to approach roadmapping as an early-stage startup. 

We will talk about:

  • How to get sales and p…
00:27:57  |   Thu 23 May 2024
How to Leverage Public Funds in the Early-Stage

How to Leverage Public Funds in the Early-Stage

My co-founder Bastian has raised over 20 million in public funding in his career and with our early-stage statup we have raised 2 million a few months after starting our venture. In this episode, we …

00:35:08  |   Thu 04 Apr 2024
Continuous Usability Research - to build a product your customers love

Continuous Usability Research - to build a product your customers love

In this episode, we explore the depths of usability research and testing, aiming to enhance your customers' experience with your product.

We'll discuss pivotal questions such as:

  • What are the various t…
00:24:11  |   Thu 29 Feb 2024
2023 Recap: 1 year of building Flinn

2023 Recap: 1 year of building Flinn

 In this episode, we are looking back on 2023, a year of growth, challenges, and evolution at Flinn.ai, all through a deeply personal lens. 

What we share: 

1️⃣ The main challenges of 2023 around fundr…

00:25:17  |   Wed 03 Jan 2024
Agile Software Development Best Practices for the Early-Stage

Agile Software Development Best Practices for the Early-Stage

We strongly believe in having a well-structured software development approach early on. In this episode, our tech-co-founder Hasib has joined us, and we are sharing our software development best prac…

00:37:43  |   Tue 28 Nov 2023
Founder Leverage: Entrepreneur in Residence

Founder Leverage: Entrepreneur in Residence

 As a founder, you're often inundated with a myriad of urgent tasks, making it challenging to prioritize the truly critical ones. One highly effective approach to ease the load during the early stage…

00:29:24  |   Tue 07 Nov 2023
Building a Strong Advisor Network

Building a Strong Advisor Network

 Advisors have been extremely helpful since the beginning of our journey.

They’ve helped us with strategic aspects, valuable customer introductions, feedback on the product itself and understanding of…
00:23:05  |   Thu 19 Oct 2023
OKRs from Day 1: Simple & Effective

OKRs from Day 1: Simple & Effective

Setting clear, meaningful goals is among the most important priorities for founders. In this episode, we explore how we use Objectives and Key Results (OKRs)  Flinn Comply and what we have learned ab…

00:29:51  |   Mon 25 Sep 2023
From 1st Release to Changing an Industry: Navigating the Balancing Act of MVP vs. Vision

From 1st Release to Changing an Industry: Navigating the Balancing Act of MVP vs. Vision

This episode is about balancing the long-term vision of a company vs. the go-to-market focus (the first version of your product). Often overlooked, this balance is crucial for founders. Some emphasiz…

00:30:21  |   Mon 28 Aug 2023
Actionable Values: Building an Empowering Culture

Actionable Values: Building an Empowering Culture

At Flinn, we strongly believe in empowering smart people, to act like entrepreneurs rather than employees. To scale such an approach, you need a strong foundation of values and principles. 

In this ep…

00:30:11  |   Tue 25 Jul 2023
Hiring a Triple-A Early-Stage Team

Hiring a Triple-A Early-Stage Team

"A players hire A players, B players higher C players". We strongly believe in this saying and that our employees are the key to our success.  Next to our team of 3 co-founders, we have brought 5 fou…

00:20:13  |   Wed 28 Jun 2023
Setting up the most Employee Friendly Stock Option Program (ESOP)

Setting up the most Employee Friendly Stock Option Program (ESOP)

For (early-stage) startups, it can be challenging to offer very attractive compensation when only looking at the salary. However, Employee Stock Option Programs (ESOP) can be a great opportunity to m…

00:26:56  |   Wed 17 May 2023
Pre-Seed Funding - Part 2: Mistakes to avoid from term sheet to contract signing

Pre-Seed Funding - Part 2: Mistakes to avoid from term sheet to contract signing

In the previous episode, we reflected on how we got from a pitch to a term sheet to raise our 1.8m pre-seed round for our Startup Flinn Comply. In this episode, we describe our learnings around signi…

00:30:04  |   Tue 16 May 2023
Pre-Seed Funding - Part 1: How to get to a term sheet

Pre-Seed Funding - Part 1: How to get to a term sheet

In this episode, we share our learnings about raising our pre-seed funding round of 1.8m for our Startup  Flinn Comply. This episode focuses on the steps until you get one or many term sheets, while …

00:20:56  |   Tue 02 May 2023
Validation with Letters of Intent (LOI)

Validation with Letters of Intent (LOI)

In this episode, we share our experience with using  𝐋𝐞𝐭𝐭𝐞𝐫𝐬 𝐨𝐟 𝐈𝐧𝐭𝐞𝐧𝐭 (𝐋𝐎𝐈𝐬) 💌  in our own startup, Flinn Comply. Tune in to hear how we used this experimentation method to test the waters and gain …

00:16:15  |   Tue 18 Apr 2023
Customer & Problem Discovery

Customer & Problem Discovery

We are a product led company, this means we validate ideas and critical assumptions with experiments and research. In this episode, we explain how we have tested, validated and researched our ideal c…

00:14:32  |   Mon 03 Apr 2023
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