Welcome to the Foresight Academy Ecommerce Marketing podcast. In a world where there is so much fragmented digital marketing information its hard to know where to look, this is the podcast that delivers you short, sharp, practical guidance you can apply immediately.
Each season we focus on a new area of marketing, from SEO to Paid Ads to Conversion Rate Optimisation and Email Marketing—even Financial Forecasting. Foresight Academy is on a mission to inspire more out of the box thinking that drives more sustainable traffic, sales and profit for ecommerce brands.
In today’s episode, we’re going to explore Artificial Intelligence, particularly Generative AI (which means an AI tool that is capable of creating NEW content), in the context of Search Engine Optimi…
In this episode, we explore the two key pillars of a successful ecommerce SEO strategy: content and credibility. We'll delve into findings from two significant SEO studies to understand how text rele…