Beyond Downloads: Building Trust & Converting Listeners Through Podcasting

In this episode of the Follow-Up Media podcast, Khristian and Ryley discuss the importance of outreach in digital marketing, particularly through podcasting. They emphasize that businesses should focus on more than just download numbers, highlighting the significance of building trust and engagement with listeners. The hosts outline a structured approach to creating a podcast funnel that includes attracting listeners with compelling titles, engaging them with valuable content, and converting them through effective calls to action. They also touch on the importance of SEO and automation in maximizing the impact of podcast content.

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