Using virtual events to supercharge your business growth with Ken Burgin (Episode 135)

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Have you been running webinars but finding it difficult to get people through the door? This week’s guest is great at tuning in to topics that people actually want, and he’s figured out a pretty neat system to do this!

Ken Burgin works with foodservice operators to assist them to be more popular & successful. He is a former cafe and restaurant owner in Sydney, and started the online management platform Profitable Hospitality. He now works for hospitality finance company SilverChef, focused on educational content and events for business owners.

In this conversation, we flip between talking about the virtual facilitation side of things, and providing value to our people; then we hear how Ken really grew his business and sold out his workshops on weekends; how he connects with people, how he adds value.

Ken has many years of experience providing training and content to help transform the hospitality industry. He likes finding out the 'why' of business success, and the 'why not' of business problems, keeping track of the latest technology & presentation techniques, and updating his photography skills.

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