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Fired Up! No Nonsense Talk and Car Dealership Solutions - Podcast

Fired Up! No Nonsense Talk and Car Dealership Solutions

No Nonsense Talk and Car Dealership Solutions that gets us - and you - FIRED UP about real-life car dealership topics, challenges, and scenarios. Join Michael & Susan as they have raw, unfiltered & straightforward conversations about what REALLY happens on the showroom floor. From dealing with uncoachable car sales veterans to being successful despite bad management. Maybe your car training doesn't have to feel like training. Join us every month as Michael & Susan discuss, argue, laugh, and maybe even cry a little over what’s getting car dealerships fired up today.

Training Automotive Leisure Business Management
Update frequency
every 55 days
Average duration
30 minutes
Episodes
21
Years Active
2022 - 2025
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Fired Up & Unfiltered - What Mystery Shops Are Telling Us

Fired Up & Unfiltered - What Mystery Shops Are Telling Us

In this no-fluff, boots-on-the-blacktop episode of Fired Up, Susan and Michael break down what’s really happening on the phones and showroom floors in today’s market. From mystery shopping a Porsche …

00:31:59  |   Thu 31 Jul 2025
The Internet Lead Crisis - Top 5 Mistakes Killing Your Conversions

The Internet Lead Crisis - Top 5 Mistakes Killing Your Conversions

Michael and Susan bring real talk (and real data) to this month’s hot-button training topic: internet leads. From funny voicemails to transactional copy-and-paste emails, they reveal the top 5 mistak…

00:26:39  |   Wed 11 Jun 2025
AI & Dealership Sales

AI & Dealership Sales

Michael and Susan discuss Agentic AI, today’s newest dealership sales resource for communicating with potential dealership buyers. Already a solution for service appointment -setting, some people fea…

00:21:12  |   Tue 20 May 2025
On the Road Again (Literally)

On the Road Again (Literally)

Join Michael & Susan recording straight from the 1-40 in Arkansas, on their last leg of this year’s Penske training trip. They discuss their partnership with Penske standing the test of time, some of…

00:20:25  |   Tue 04 Feb 2025
We've Been Busy! 2024 Ram Highlights

We've Been Busy! 2024 Ram Highlights

Michael and Susan recap their busy year, review events, trips, highlights and special dealership managers that proved training can greatly impact dealership's success.

00:34:09  |   Wed 15 Jan 2025
Internet Lead Frustration: What the Masters Are Doing

Internet Lead Frustration: What the Masters Are Doing

On this episode of Fired Up! Michael and Susan discuss the big frustration most salespeople are dealing with right now: Internet Leads. From a longer buying cycle, fears of uncertainty, and high inte…

00:33:53  |   Mon 22 Jul 2024
New Year, New Edge: The Year of The Leader

New Year, New Edge: The Year of The Leader

In this episode of Fired Up, Michael Renaud discusses what he is seeing on the road with dealerships across the country including common challenges, great managers who make all the difference, what t…

00:23:29  |   Mon 12 Feb 2024
2023 Winners

2023 Winners

Michael and Susan discuss the clear winners in 2023, including but not limited to: Great dealership managers, appointment-driven teams, successful leadership trends, Covid-attitude killing your deale…

00:29:10  |   Mon 12 Feb 2024
Your Manager Won't Suck After Listening to This Podcast

Your Manager Won't Suck After Listening to This Podcast

In this episode, our three trainers discuss the reality of today's car business managers who have lost their mojo and are struggling to keep their gross on the table, and their sales teams successful…

00:20:14  |   Thu 06 Jul 2023
So You Lost Your Mojo?

So You Lost Your Mojo?

In this episode, Susan Gaytan, Michael Renaud, and Michael Paulk discuss the struggles they are hearing from automotive sales representatives around the country when it comes to successful selling an…

00:20:19  |   Tue 06 Jun 2023
What You Need To Know About Today’s Used Car Shopper with Matt Jones

What You Need To Know About Today’s Used Car Shopper with Matt Jones

Susan Gaytan & Michael Renaud chat with Matt Jones, Senior Director of Brand & Industry at True Car about everything your sales team needs to know about today's used car shopper.

SPEED: How you are re…

00:32:56  |   Fri 28 Apr 2023
Dealership Compliance with Tom Kline

Dealership Compliance with Tom Kline

Join us as we have a great chat with Tom Kline, CEO of Better Vantage Point, about Dealership Compliance. Listen in as we chat about things like texting prospects and customers, what to be cautious a…

00:35:52  |   Thu 20 Apr 2023
New Phone-Ups That Show-Up Course Now Live!!

New Phone-Ups That Show-Up Course Now Live!!

We are excited to launch the new Phone-Ups That Show-Up course and hope you all find it beneficial. Listen to Susan explain her thoughts and mindset as she updated Alan's flagship course. 

00:25:54  |   Thu 20 Apr 2023
Welcome to the Team Mad Mike!!

Welcome to the Team Mad Mike!!

We wanted to take some time to officially welcome Michael "Mad Mike" Paulk to the Alan Ram Team! Join us for an interview with Mad Mike and learn all about his background and how he will help take us…

00:28:39  |   Thu 20 Apr 2023
Retaining Female Sales Professionals: What Successful Dealers Do Right

Retaining Female Sales Professionals: What Successful Dealers Do Right

We're discussing our past experiences with dealerships and female associates with special guest, Cathy Droz, Founder & CEO of HER Certified. She is an accomplished automotive journalist, author, spea…

00:38:37  |   Tue 20 Dec 2022
To BDC or Not? The BDC Controversy Conversation

To BDC or Not? The BDC Controversy Conversation

In this episode of Fired Up, Michael and Susan talk about their training experiences around the country and the constant demand for BDC training. 

They review the top 3 mistakes they see teams with BD…

00:32:34  |   Thu 10 Nov 2022
How to Be The Buyer and Hook the Trade!

How to Be The Buyer and Hook the Trade!

In our quest to teach salespeople how to be the buyer and hook the trade whether they buy a car from you or not, we met Abraham Perez, Manager at CDJR North Savannah Step one Automotive.

Abraham was b…

00:30:56  |   Wed 24 Aug 2022
Up Level Your Sales Game with Video! Video Follow Up: Where, When & How

Up Level Your Sales Game with Video! Video Follow Up: Where, When & How

Video Follow Up in the dealership! The time was YESTERDAY to level up with video. Make video a new standard.

Join Michael and Susan along with special guest, Margaret Henney, Marketing Director of Cov…

00:36:58  |   Fri 03 Jun 2022
Why The Farmer Mentality Will Outperform The Hunter On Your Sales Team

Why The Farmer Mentality Will Outperform The Hunter On Your Sales Team

Michael & Susan talk about the sudden demand for in store training, dealers eager to get their teams refocused on the fundamentals, and why the farmers on your sales team will eventually outperform t…

00:28:14  |   Wed 11 May 2022
What Makes A Car Dealership Special?

What Makes A Car Dealership Special?

Susan & Michael reminisce about their recent training tour around the country, and what truly makes a dealership team stand out from the rest. Find out what training moment still gives Susan goosebum…

00:42:57  |   Tue 22 Mar 2022
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