Margaret McAfee: Social Media Influencer on the World of Design & Content Creation

On this episode of the Finding Career Zen podcast, special guest Margaret McAfee is here to share her journey to becoming an influencer. 

After college, Margaret spent a year in the retail industry before joining Pete at 4 Corner Resources as a recruiter. During those 7 years, Margaret’s determination and success were undeniable as she quickly moved up the ladder, first into sales and then into management. But Margaret’s life outside of work was also changing and after her third child she made the decision to move up north with her family full-time and become a stay-at-home mom.

When COVID hit shortly after, Margaret began to post about the renovations they were doing to their new home, publicly displaying the same work ethic that previously brought her professional success. One thing led to another as she gained a following on social media, having an opportunity to partner with brands while developing a reputation as a sought-after designer. Now, Margaret is taking things to an entirely new level by launching a new business, McAfee Home Designs. If history is any indication, we look forward to the success we know will follow!

For anyone interested in design or content creation, be sure to tune in to hear Margaret’s story and some excellent advice for how you can get started!

Advice for aspiring content creators:

• Put yourself out there. Don't hesitate or wait, and don't try to be perfect or great early. You have to evolve and put in the time. Figure out how to turn your passions into a career.
• Your age is not a limit, but experience, confidence, and knowledge are. You have to earn your credibility, it's not handed to you. Get out there and explore what you like and what you're passionate about. 
•  Be willing to put yourself out there publicly. Don't be afraid and avoid creating content for other people, put it out there because it's for you. If you're interested in it, whatever that thing is, there's probably a pretty big audience out there. Someone may learn something. 
• You have to grind. Put content out there for yourself because you like it, not because someone else did it. Don't try to emulate what someone else has done. It takes a lot of time and effort, and it's not as glamorous as it looks. 
• Be open to change and evolution because you never know where it could take you. You're creating your own path and essentially entering a new career in this world.