How to Develop a Comp Plan

Compensation plans are something we all have experience with as sales professionals.  Whether it is designing a plan to reinforce desired behaviors, from a sales leadership perspective.  Or, modifying our behaviors to optimize a plan designed for us, from an individual contributor perspective.  Compensation plans require thought and modeling.  

Mike & Mike discuss their experience designing comp plans, risks in changing a plan mid-year, and their general thoughts on the considerations you should make from both the sales leadership & individual contributor perspective.