Katy DeGroot, a former influencer turned CEO, joins us to share her journey into entrepreneurship and creating her clothing brand, Thirty Years.

Katy DeGroot started her career in the beauty space in 2014, creating tutorials on YouTube and quickly made a name for herself in the industry. After almost a decade, she transitioned into the next chapter in her career, clothing: Thirty Years, known for its timeless wardrobe fashion. Katy shares her journey on how she made a successful clothing brand by creating pieces that she felt was missing in the market. Influencer created brands may be common, but continued success in the industry has been a challenge to most. Thirty Years has really set a blueprint in what it takes to make it in the industry.