How to get your startup into Y-Combinator and the exact steps to successfully launch with 1000+ sign ups in less than a week with Renee Mets of Ritology

Welcome to episode 7 of Female Startup Club with Renee Mets. My name is Doone and if you’re new here, let me bring you up to speed. I’m a year and a half into my own entrepreneurial journey with my sparkly jewellery brand called Kincs and I started this little corner of the internet to connect with all the badass female founders that I’m inspired by on the reg - and all you really need to know is that by subscribing to all the cool stuff we’re putting out there, you’ll have knowledge, tips, tactics and strategies delivered straight to your ears, inbox and social media from the world’s most successful female founders, entrepreneurs, and women in biz. I’ve created this space for women-in-progress (like myself!) to learn more, get inspired and take action to get what you want out of your career.

Today I’m chatting with Renee Mets, one of the co founders behind a new brand called Ritology that’s pioneering the way for sustainable personal care for women. Join us as we discuss her startup story and their wildly successful refer-a-friend campaign launch which garnered 1100 people signing up in less than a week. The process of getting into the world’s most sought after seed accelerator program Y-Combinator and the importance of building a company backed by purpose.

TOPICS WE COVER:

• The manufacturing process and working with China 
• The startup journey and how to launch a product from scratch 
• How to apply for Y-Combinator and the process all the way through to final interviews 
• Working in harmony with your business partner and what it’s like working from different countries
• Where Renee hangs out to get smarter 
• Building a business backed by purpose and working on something that helps the planet 
• Celebrating the small stuff 

LINKS WE MENTIONED:

Wim Hoff - The 'Iceman’

Renee’s Instagram

Ritology’s Instagram

Y Combinator’s Free 8 Week Startup School  

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