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Episode 7: The Reveal

Author
Feadship
Published
Sun 20 Aug 2023
Episode Link
https://shows.acast.com/feadship-uncovered/episodes/episode-7-the-reveal

Today is D-day, aka Design Day, and John is finally going to see the design of his yacht. For the big reveal, Tanno invites him for a cruise on a small yacht from the Feadship Heritage Fleet: the Ammerland. As they glide through the beautiful lake district, Tanno reveals the process he and his team went through to translate John’s mid-century desert bungalow dreams into the blueprint of a yacht. He shares his visual explorations of geometric structures, interesting rooflines, ornamental sunscreens and shady breezeways. 


Then comes the big reveal: an A0-sized blueprint with detailed renderings of four decks, each space carefully crafted to John’s hobbies and wishes. It is a minimalist yacht whose most distinctive feature is an extended roof that resembles Eero Saarinen’s iconic 1962 TWA Flight Centre at JFK airport. It is a yacht that works with nature, not against it. Underscoring this is Giedo, who reassures John his yacht is indeed the most sustainable on the planet. 


In this episode, John shares a moment only the richest 1% of the richest 1% get to enjoy: the reveal of a superyacht entirely customized around his lifestyle. After the champagne pops he wonders aloud: can he possibly crowdfund his vision? 




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