Mad Men, Amazon style. It’s time to talk Amazon sponsored ads, powerful PPC and ways to show your private label product on page 1 immediately after launching. Amazon PPC is incredibly robust and NEEDS to be a core of your FBA business, here’s our opinions and strategies on Amazon advertising (certainly not set in stone, simply what we do). Hope this helps and go make it happen!
The Keys to Amazon PPC – Tune In To Find Out
How ad spends affect rankings, even organic sales
Why it pays to spend more on Amazon ads
The importance of reviews and a fast start to killer conversion rates
Strategies to find more profitable keywords to target
Why you should almost NEVER turn off Amazon ads
Everything you need to know about ACOS
Why there is a delay in Amazon sponsored sales data
The reason ads don’t need to break even
Amazon Sponsored Ads – Campaigns to Get Started
Amazon autotargeting campaign
Amazon suggested keywords campaign
Adwords competitor keywords campaign
***Run all of these for one week, duplicate them exactly so you have two sets of identical campaigns and pause the originals for a week. This keeps your ads running, momentum going and lets you see the data you NEED to know to see what converts!***
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