Moncler’s Courchevel Spectacle, Totti’s Controversy & Lamborghini’s Luxe Moves - 18.3.2025

The shift in global marketing rights for the UEFA Champions League to Relevent Sports, effective from 2027 to 2033, highlights the growing influence of the American market within European football, as reported by various sources. Meanwhile, Francesco Totti is facing criticism over his upcoming appearance at a sports betting gala in Moscow, scheduled for April 8, with critics concerned that it may signal support for the Kremlin amid the Ukraine conflict. In automotive news, Lamborghini's limited-edition Reef AL Arancio buggy is garnering mixed reviews for its luxury design and steep price, with only 500 units available.

Additionally, in a unique collaboration, Lamborghini has teamed up with Silver Cross to introduce a luxury baby stroller priced at $5,500. On the fashion front, Moncler captivated over 400 guests at a lavish fashion show in Courchevel, showcasing 140 high-fashion skiwear designs, complete with a live orchestra, underscoring the brand's innovative marketing and the rising popularity of skiing and mountain tourism.

Relevent aims to promote the UEFA Champions League through digital platforms like Amazon and Netflix, though there are no intentions to host the tournament's final in the US, as reported. This is your concise update on the latest significant developments in sports business.
Learn more about your ad choices. Visit megaphone.fm/adchoices