Driving progress on your farm through technology

In this episode of Farming Focus host Peter Green explores how technology and digital tools are transforming farm businesses. From precision livestock monitoring to data-driven decision-making, the pace of change is rapid—but how can farmers decide what’s worth investing in, and where do they start?

Joining Peter are two guests:

Matt Dobbs – from Agsenze, a tech and data company specialising in the livestock sector.

Adam Short – Associate Director in Data Programmes at AHDB, co-founder of MA Systems Ltd and Temple Technologies Ltd, and a Devon farmer himself.

Together, they discuss:

What technology is currently making a difference for UK livestock and arable farmers.

How to cut through the noise of apps, sensors, and software to find tools that are genuinely useful.

The role of data in shaping better farm decisions—and common mistakes to avoid.

Exciting agri-tech trends on the horizon, including artificial intelligence in the livestock sector.

Practical advice for farmers looking to future-proof their businesses with technology.

Plus, don’t miss our bonus episode next week, where Matt and Adam share simple, low-cost ways to get started with farm tech, along with mindset shifts to make digital tools less daunting and more rewarding.

Are there topics you’d like us to cover or guests you’d love to hear from? Get in touch by emailing us at [email protected] or by connecting with us on our socials @cornishmutual. Your feedback helps us shape the podcast to meet your needs.

Farming Focus is the podcast for farmers in the South West of England, but is relevant for farmers outside of the region or indeed anyone in the wider industry or who has an interest in food and farming. 

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