Introduction and ExitDNA Mindset

Welcome to the Accelerator.

This first session is designed to give you a quick overview of what to expect, how this phase works, how it builds on the ExitDNA Runway, and what mindset you need to bring to get the most out of it.

You’ll get a refresher on some of the foundational concepts we covered in the Runway, but more importantly, this is your chance to shift gears from prep… into action.

Before we jump into new strategies, let’s make sure the groundwork is solid.

Your first task is simple but essential:

✅ Make sure you’ve completed all of the ExitDNA Runway exercises.

That includes:

• Your Great Outcome

• Football Field Valuation

If anything is still in draft mode — go finish it now.

📝 When you’re ready, send your completed materials to: [email protected]

This step matters. It’s not just a check-the-box moment — it’s how we support you moving forward.

Once that’s done, you’re ready to move forward into the strategic work that builds value.