When Light Isn't Light: Coffee Roasting Subjectivity

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In this episode, I delve into the subjective nature of coffee preferences, particularly focusing on light roast coffee. I share my recent experiment with light roasts and the interesting conversation I had with a coffee friend from the Netherlands who challenged my understanding of light roasts. I discuss how coffee roasters often create profiles based on their own preferences rather than what customers might expect, leading to significant variations in what's labeled as "light," "medium," or "dark" roast.

I explore how each person's coffee journey is unique and how personal preferences ultimately dictate what we enjoy. I emphasize that being in a place of exploration and wonder with coffee can be more fulfilling than getting caught up in technical details and measurements. Listeners will learn about the different perspectives in coffee roasting, how to approach coffee with an open mind, and why trusting your own palate is more important than what's written on the coffee bag.

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