ESSEC Knowledge
Be in the Know is a podcast series powered by ESSEC Knowledge @ ESSEC Business School.
Hear what our faculty has to say about the latest business trends, breaking news and cutting-edge research in their own words.
Ecoutez le décryptage des professeurs de l’ESSEC sur les dernières tendances dans le monde des affaires, sur l’actualité et leur recherche.
- Update frequency
- every 143 days
- Average duration
- 14 minutes
- Episodes
- 17
- Years Active
- 2019 - 2025
14: Pawsitive Vibes: The Science Behind Cute Animal Content
Dr. Ghalia Shamayleh explains her recent research on how sharing cute animal posts on social media can strengthen our relationships.
00:13:12 |
Mon 28 Jul 2025
13: How to leverage sports events for maximum marketing impact
Professor of Marketing Marc Mazodier explains why brands should take advantage of major sports events, like the Olympic & Paralympic Games, in their marketing campaigns.
00:06:58 |
Fri 30 Aug 2024
12: How to ensure your company’s tools amplify women’s voices
Two ESSEC professors share their research on sharing knowledge in virtual settings, and how companies can make this space more inclusive for female employees.
00:13:45 |
Mon 18 Mar 2024
11: The intersection of ableism and sexism: how it impacts women's careers
00:05:42 |
Thu 09 Feb 2023
10: Rivalry in the Palio di Siena
Rivalry can be a source of issues - but as we can learn from the jockeys in the Palio di Siena, it can also be useful.
00:08:30 |
Fri 01 Jul 2022
9: Does paying for performance pay off?
Under what conditions do performance bonus schemes work?
00:12:40 |
Tue 18 Jan 2022
8: Team dynamics in academia-industry collaborations
New research sheds light on what makes for a successful academia-industry partnership.
00:07:36 |
Mon 22 Nov 2021
7: Go for gold: Organizing the Olympics and Paralympics
ESSEC Knowledge talks to Stefan Gröschl about what it takes to plan the Olympic and Paralympic games, and the managerial takeaways that all leaders can learn from this process.
00:16:53 |
Sun 04 Jul 2021
6: Discussing Diversity in Business
ESSEC Knowledge talks to Steven Seggie, professor of Marketing and academic director of the ESSEC EMBA program, about the current state of diversity in business.
00:21:09 |
Fri 30 Apr 2021
Strategies and responses for business survival during a crisis
Dr. Ashok Som discusses how businesses can survive (and even thrive) during the current crisis, with a focus on the luxury sector.
00:35:22 |
Thu 23 Jul 2020
5: Using philosophy to rethink innovation
Xavier Pavie discusses what responsible innovation means and how we can use philosophy to rethink innovation.
00:16:32 |
Thu 18 Jun 2020
4: L'innovation responsable et la philosophie
Xavier Pavie nous parle de l'innovation responsable et nous explique l'importance de repenser l'innovation par la philosophie. (FR)
00:16:51 |
Thu 18 Jun 2020
Vers un mécénat d'entreprise plus utile pour la société
Alors que la philanthropie et les pratiques de mécénat se développent en France, comment les entreprises peuvent-elles développer des stratégies de mécénat pour maximiser leur impact social ? Découvr…
00:05:49 |
Tue 03 Dec 2019
Quels challenges pour les opérateurs des filières de viande bovine ?
Dans de nombreux pays, la consommation de viande par habitant est en diminution constante depuis plusieurs décennies. Ces pratiques émergentes constituent-elles une menace pour les opérateurs traditi…
00:04:26 |
Wed 20 Nov 2019
3: Value-Added Statements: A Powerful Communication Tool
Professor of accounting Adrián Zicari argues that value-added statement is an important communication tool that could be useful for stakeholders and help them achieve a more satisfactory agreement
00:15:55 |
Tue 30 Apr 2019
2: How Smart Is Smart Beta Investing?
Sofia Ramos, professor of finance at ESSEC Business School sheds light on the topic of smart beta investing
00:08:27 |
Thu 11 Apr 2019
1: Comment réapprendre à apprendre ?
Dans un monde globalisé où le rythme des mutations ne cesse d’accélérer, est-on trop vieux pour retourner à l’école, pour se remettre en question, pour apprendre ? Est-on devenu trop vieux pour appre…
00:31:36 |
Thu 11 Apr 2019
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