IP Professionals:
You're not just a support function, a mandatory cost of our modern corporate bureaucracy.
You're a key element of innovation and, therefore, a key solution to the survival of your organization.
It's time to flip the script and persuade your C-Suite executives of your precious value. 💎
Get the entire framework here:
https://www.linkedin.com/pulse/how-sell-your-ip-strategy-c-suite-proven-approach-ari-massoudi-3s2re/
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