41 | Elisa and Alison | The Power of Empathetic Leadership

On today’s show, we talk to co-founders of Soulku, Elisa and Allison who share with us their incredible entrepreneurship story.

Based in the beautiful mountains of Asheville, NC, Soulku is a gemstone jewellery business that is spearheaded by moms. 

Owners and moms, Elisa and Allison started Soulku at the height of the recession. Currently, they employ more than 30 “mama makers” who are the heart and soul of their fast-growing, closely-knit business.

These 30 “mama makers” manufacture more than 34,000 pieces of jewellery every month.

On today’s show, Elissa and Allison share their big why which inspired them to start their business. You will also learn how they pivoted when the pandemic first bought the whole world to a complete stand-still.

From selling predominantly in the whole-sale market to going completely online was no small feat. But the Soulku team under the leadership of Elisa and Allison successfully managed to do so in an extremely short period of time.

 Other topics discussed on today’s show include the benefits and challenges of a work partnership, the importance of showing empathy as a business leader, and tips for managing growth.

This is a show you do not want to miss.

Enjoy!

What You Will Learn In This Show

• How we scaled up our mom-owned, mom-operated business
• How to manage a business partnership
• From brick and mortar to online – how to survive in the post-covid world
• The power of empathetic business leadership
• And so much more…

Resources

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All the best!
Bill

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All the best!

Bill