Scaling Deep with Lisa Princic - EMP257

Lisa Princic is a business strategist, life coach, and entrepreneur who helps business owners scale their businesses and achieve personal growth. As she shares in this show, a business that creates true freedom requires bold positioning, fearless messaging, and brave marketing.

An insight from Lisa that I liked is that when we work for ourselves, we make our own choices, live our values, and make the world a better place. Lisa also highlights the overrated conventional mindset of the "one-size-fits-all" framework and how we need to get away from being "Jacks and Jills" of all trades.  

Join us in this episode as we dive into scaling a business and more.