How to Use PR to Increase Product Sales In a Downturn

In this episode we cover-

• How to approach journalists so the actually pay attention
• Simple tactics for ensuring your get coverage in the press
• How to find out which journalists to contact 
• How to go about getting press in new countries and markets
• The ways in which PR can interact and augment digital advertising
• The importance of roundup articles
• How Chat GPT will impact PR and news

 Rosie Davies-Smith is the founder of PR Dispatch - the UK's first affordable PR platform supporting over 350 product-based businesses monthly to confidently pitch to the press in just 60 minutes each week. Thousands of pieces of press coverage have been generated through PR Dispatch, allowing those brands to build awareness and credibility at a fraction of the cost of working with a PR agency. In 2019 Rosie was named the UK's top PR advisor by Enterprise Nation.