Email & SMS Automation: How to Drive More Sales and Keep Customers Engaged with Jesse Kay

Want to boost revenue without increasing ad spend? Jesse Kay from VYBER Media breaks down the most effective email and SMS automation strategies for eCommerce brands. 

Learn how to:

•  Keep customers engaged with personalized content
•  Increase conversions with smart segmentation
•  Use SMS strategically without annoying your audience
•  Build automations that generate revenue while you sleep

If you're still sending one-size-fits-all emails, this episode will change the way you think about retention marketing.

Timestamps:
[00:00] Intro to Jesse K and VYBER Media
[03:20] Why segmentation is the key to higher email revenue
[08:15] How to create engaging content beyond product promos
[12:30] The right way to scale email frequency without increasing unsubscribes
[18:45] SMS best practices: When and how to use it effectively
[24:10] The most profitable automation flows every brand should have
[30:00] Loyalty programs and micro-influencers: Unlocking hidden revenue
[36:40] The role of founders in email marketing—should they be the face of the brand?

Resources & Links:
Connect with Jesse Kay: VYBER Media
Email Jesse: [email protected]
Follow Jesse K on social media