S2 | Ep 22 | AI: Helping Brands to Engage Audiences with Interactive Video with Marika Roque, Chief Operating Officer at KERV Interactive

In Episode 22 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Marika Roque, Chief Operating Officer at KERV Interactive where they discuss:

• The purpose of Kerv's technology
• The benefits of an organisation using Kerv's technology
• How Kerv is leveraging data to optimize the future of user engagement whilst shopping
• What the future of shopping looks like
• How cookies will affect what Kerv does
• How cookies will impact how organisations utilise video content
• Kerv's major success stories