S2 | Ep 12 | The Balance Between Art & Science with Nathan Hungenberger, CTO & EVP at Known
- Author
- Orbition Group
- Published
- Tue 28 Dec 2021
- Episode Link
- https://driven-by-data-the-podcast.captivate.fm/episode/s2-ep-12-the-balance-between-art-science
In Episode 12 of Season 2 on Driven by Data: The Podcast, Kyle Winterbottom is joined by Nathan Hungenberger, CTO & EVP Science at Known where they discuss the importance of getting the balance right between science and creativity, which includes;
- The importance of data science in making better creative
- Why adopting the scientific methodology is crucial
- The tangible benefits of experimentation
- How to incorporate experimentation into an already hectic workload/schedule
- How focusing on the science methodology makes it easier to build data science teams
- The importance of optimizing creativity and what role data science plays in this
- How he built a successful team of 125 people
- The timescales to success
- Real-life success stories
