Ep. 165 - Attribution is GARBAGE 🗑️ ? What is a HOLDOUT Group? 🎥 GREAT MOVIES: Mannequin and Notting Hill? | Ask Us ANYTHING

In this episode, host Jay Schwedelson covers an "Ask Us Anything" segment, tackling a work-related question and a fun, ridiculous question from YOU, the listeners.

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Best Moments:

(01:41) Work question: Is last-touch attribution the best or right way of measuring ROI?

(06:33) Ridiculous question: What do you think about the upcoming movie "It Ends With Us" and what are your favorite romantic comedies?

(09:16) GURU Conference

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PARTNER WITH JAY AND GURU Media Hub HERE:

www.GuruMediaHub.com

Partner with Jay or have Jay on YOUR podcast:

www.JaySchwedelson.com

Jay's Agency:

www.OutcomeMedia.com

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Check out this free content Jay has loved digesting, The Complete Guide to Zero-Party Data.