SPECIAL SERIES ===> Say This First: Hooks That Convert! 🪝<=== | BATHROOM Break #37 (COLLAB: The Marketing Millennials + Do This, Not That)
- Author
- GURU Media Hub
- Published
- Mon 13 Jan 2025
- Episode Link
- https://jayschwedelson.com/special-series-say-this-first-hooks-that-convert-bathroom-break-37-collab-the-marketing-millennials-do-this-not-that
In this episode of Bathroom Break, hosts Daniel Murray and Jay Schwedelson dive into the concept of clickbait in marketing. They share insights on crafting effective hooks and engagement strategies across various platforms while discussing trends in video content and social media updates.
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Best Moments:
(01:10) Jay's family meal planning schedule
(02:28) The topic of clickbait is introduced
(03:30) Differentiating between good and bad forms of clickbait
(04:36) Effectiveness of negative subject lines in marketing
(05:17) Changes in LinkedIn video content presentation
(06:38) Effective word choices for video hooks
(07:13) Instagram's new feature for trialing Reels
(07:55) The importance of aggressive hooks in marketing
(08:19) Daniel's date night plans
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