Ask Us ANYTHING: Best WIN-BACK Strategy? 📺TV Show Update! Ep. 326
- Author
- GURU Media Hub
- Published
- Wed 07 May 2025
- Episode Link
- https://jayschwedelson.com/dtnt-397-ask-us-anything
In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in an "Ask Us Anything" segment, sharing smart email marketing tactics for win-back campaigns and his current TV picks.
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Best Moments:
(01:46) Win-back campaigns should start much earlier than one year of inactivity
(02:11) 70% of people who haven't engaged with emails after 60 days never will again
(03:00) 30-day win-back strategy: value-driven special content
(03:57) 60-day win-back strategy: create FOMO with mistake messaging
(04:33) 90-day win-back strategy: confirmation status emails
(05:41) 120-day win-back strategy: go nuclear with timing and sender changes
(06:17) Sponsor segment: Emma from Marigold email platform
(07:27) TV show recommendations including Paradise, Love Hotel, and House Hunters
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