Ep. 139 - The "Nice Girl" Trap: How to Be Assertive Without Being Aggressive

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You’ve likely fallen into the nice girl trap - biting your tongue, downplaying your ideas, and keeping the peace at your own expense. But what if being liked isn’t the goal? What if being respected, heard, and valued is what truly matters?

In this episode, you’ll learn how to step into your power without fear of backlash. Assertiveness isn’t aggression - it’s effective communication. You don’t need to over explain, soften your words, or apologise for having a strong opinion. The key is to be clear, direct, and strategic, without letting emotions take over.

Key Takeaways:

1. Being Nice vs. Being Kind vs. Being Assertive – Being nice is often fake and passive; being kind is honest and rooted in integrity; being assertive is clear, direct, and necessary for leadership. Choose assertiveness.
2. Reframe Assertiveness as Effective Communication – Clarity is kindness. Use “and” instead of “but,” state facts without over-apologising, and set firm boundaries.
3. Let Them React - That’s Their Problem – Others may be uncomfortable with your confidence. Let them. Focus on communicating effectively, not managing their emotions.

This episode is your push to stop playing small - don’t skip it.

If this episode sparked something in you, don’t let it fade.

Come join me live for Step Up. Speak Out. - a free workshop designed to help you ditch the second-guessing, speak with confidence, and lead with impact.

👉 https://www.rhiannonbush.com/step-up-speak-out

You don’t need to be louder — just clearer. And it starts here.