1. EachPod

How to debut your podcast at #1... (also Sydney Sweeney drama + SKIMS marketing win)

Author
Marisa Twentyman I Dirty Copy
Published
Wed 06 Aug 2025
Episode Link
None

If you’ve ever wanted to launch (or re-launch) a podcast and actually get noticed, this is the episode to steal from. I’m breaking down the exact strategy I used to debut Dirty Chats at #1 in multiple countries - including:

  • The 10-day review + follow push that works
  • How I built a “launch squad” for guaranteed action
  • Why I swapped 10 small prizes for one big $500 giveaway
  • The binge-drop strategy for week one
  • And why I refused to do another generic interview show

But first, I start with the gossip: why I might owe Justin Timberlake an apology (Lyme disease plot twist), Kim Kardashian’s Hannibal Lecter–inspired Skims stunt, and the Sydney Sweeney/American Eagle ad that somehow turned into a political battlefield over… jeans.

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