24. Founder's Spotlight: Marnie @ Thigh Society

Thigh Society's founder Marnie Rabinovitch Consky is sort of obsessed with thighs. And over the last decade or so, she's made it her mission to perfect a breathable, comfortable, anti-chafing shorts line.

Not for nothing: Thigh Society was recognized as one of Canada's fastest growing companies by the Globe & Mail this year, and they've got a cult-like customer base that can't get enough of what they're doing.

We love to spotlight customer-obsessed founders doing something different in their industry. In this month's Founder's Spotlight, Meagan sat down with Marnie this week to chat all things building a business. Tune in to learn:

• How Marnie bootstrapped the business
• Where the vision behind Thigh Society came from
• How she leveraged industry forums to validate her business qualitatively
• The thoughtful fabric and manufacturing choices that make the products unique (and durable!)
• The issue with shape wear marketing today, and how TS is doing it differently
• Where the brand hopes to go next