15. Tom Johnson @ Dynata on How to Collect High Quality First Party Data

We've got another industry news episode this week. Our CEO Paul chats to Tom, EVP & Managing Director Americas @ Dynata. The two cover all things high quality research, how Dynata is working with their partners and clients to consistently deliver high quality insights, and what other research companies need to do to keep pace in an industry who’s addressable market seems ever-expanding.