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Designing Tomorrow: Creative Strategies for Social Impact - Podcast

Designing Tomorrow: Creative Strategies for Social Impact

Designing Tomorrow explores a new playbook for modern social impact leaders and brands to reach their true impact potential. 

 

Why do some social impact brands thrive, while so many others fail to get traction, build support for their cause, and make meaningful progress? Imagine your impact with truly sustainable revenue and resources. With deeper community engagement and relationships. With more influence in your social impact category.

 

Hosted by Eric Ressler, Founder & Creative Director of Cosmic, with co-host Jonathan Hicken, Executive Director of the Seymour Marine Discovery Center, each episode dives into the strategies, mindsets, and behaviors top social impact brands use to play and win in the attention economy. Go beyond high-level concepts to specific tools and tactics you can use today.

 

Watch on YouTube or listen to new episodes each Tuesday. 


Let’s design a better tomorrow, together.

Designing Tomorrow is a Cosmic Production. Learn more at https://designbycosmic.com/

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Update frequency
every 7 days
Average duration
25 minutes
Episodes
61
Years Active
2024 - 2025
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What If the Economy Were Built on Care?

What If the Economy Were Built on Care?

What if everything you’ve been taught about economic progress is wrong?

In this episode, Stacey Edgar — social worker turned social entrepreneur and now executive director of the International Folk Ar…

00:29:25  |   Tue 09 Sep 2025
The Vision Window is Open...For Now

The Vision Window is Open...For Now

How to recognize and act on the rare moments when transformation is possible.

Join the conversation on substack: https://open.substack.com/pub/eressler/p/the-vision-window-is-openfor-now?r=8rkfl&utm_c…

00:07:12  |   Tue 02 Sep 2025
Amanda Litman on How Real Change Happens

Amanda Litman on How Real Change Happens

What if real change doesn't begin with institutions, campaigns, or capital — but with the people we invite into our lives?

In this episode, Eric sits down with Amanda Litman, co-founder of Run for Som…

00:28:34  |   Tue 26 Aug 2025
What's your truth?

What's your truth?

In this episode, I’m exploring a question that’s been showing up in a lot of our recent work — and in my own thinking:

What is your truth?

Links:
📝 Read the full essay version on our new Substack: http…

00:05:02  |   Tue 19 Aug 2025
The Power (and Pitfalls) of Partnerships

The Power (and Pitfalls) of Partnerships

Everyone loves the idea of collaboration — but real partnership? That’s harder.

From mismatched visions to unclear roles, even the most well-intentioned alliances can go sideways fast. In this episode…

00:30:10  |   Tue 05 Aug 2025
How to Build a Strong Case for Support

How to Build a Strong Case for Support

Too many social impact leaders step into donor meetings with a bold vision — but an unclear case for why anyone should support it.

Your case for support isn’t just a fundraising tool — it’s a strategi…

00:28:00  |   Tue 22 Jul 2025
Is Our Obsession with Efficiency Backfiring?

Is Our Obsession with Efficiency Backfiring?

We’re constantly told to “do more with less” — but what if that’s the wrong goal altogether?

In this episode, Eric and Jonathan challenge the traditional definition of efficiency and unpack why it can…

00:27:19  |   Tue 08 Jul 2025
Storytelling For Complex Missions

Storytelling For Complex Missions

Too many social impact organizations are stuck trying to explain everything they do — and in the process, end up saying nothing that sticks. When your mission is complex, how do you distill it into a…

00:23:43  |   Tue 24 Jun 2025
Pros and Cons of Major Donors

Pros and Cons of Major Donors

Major donor funding can feel like the holy grail of nonprofit growth — big checks, deep relationships, and potentially game-changing support. But what’s often left out of the conversation? The risk.

I…

00:34:14  |   Tue 10 Jun 2025
Designing Impact Reports That Actually Work

Designing Impact Reports That Actually Work

Annual reports shouldn’t feel like an obligation — they should feel like a gift. But for too many nonprofits, impact reporting is still stuck in the past: flat, uninspired, and quickly forgotten.

In t…

00:31:28  |   Tue 27 May 2025
How to Sell a Vision Before It’s Real

How to Sell a Vision Before It’s Real

Social impact leaders are visionaries — but getting others to see what you see isn’t easy. When your work hasn’t caught up to your ambitions, how do you win over funders, staff, and partners who need…

00:33:48  |   Tue 13 May 2025
Eric’s 3-Part Content Strategy That Works Every Time

Eric’s 3-Part Content Strategy That Works Every Time

Nonprofit leaders know storytelling matters — but many are missing a critical opportunity to move hearts, shift narratives, and deepen support. In this episode, Eric and Jonathan pull back the curtai…

00:31:41  |   Tue 29 Apr 2025
What to Do When Funders Say

What to Do When Funders Say "No"

Not all “no’s” are equal—and if you’re in fundraising, you know that firsthand.

In this episode, Eric and Jonathan unpack the three types of objections every social impact leader will face: the silent…

00:27:59  |   Tue 15 Apr 2025
The Sector Is Shifting: Here's How to Lead

The Sector Is Shifting: Here's How to Lead

Social impact leaders are scaling back, funding streams are evaporating, and public trust is eroding. In this candid kickoff to Season 4, Eric and Jonathan hold space for what’s really happening in t…

00:25:55  |   Tue 08 Apr 2025
Stuff We've Messed Up (and Learned From)

Stuff We've Messed Up (and Learned From)

To wrap Season 3, Eric and Jonathan are doing something different — and a little vulnerable.

In this raw and unfiltered finale, they look back on the leadership decisions, strategic misfires, hiring b…

00:37:13  |   Tue 01 Apr 2025
Jonathan’s Big Problem

Jonathan’s Big Problem

What do you do when your mission is evolving… but your brand, programs, and funding strategy haven’t caught up yet?

In this episode, Jonathan brings a live challenge to the table: a bold new vision fo…

00:32:34  |   Tue 25 Mar 2025
How to Build a Sustainable Revenue Stream

How to Build a Sustainable Revenue Stream

The funding landscape is shifting, and relying on the same revenue strategies that got you here may not be enough to take your organization to the next level. Many nonprofits and social enterprises s…

00:43:19  |   Tue 18 Mar 2025
Social Impact in the Era of Misinformation & Media Chaos

Social Impact in the Era of Misinformation & Media Chaos

We are living through the biggest shift in media and marketing of our lifetimes. Misinformation spreads faster than ever, trust in institutions is crumbling, and social impact leaders are left naviga…

00:28:59  |   Tue 11 Mar 2025
Beyond Vanity Metrics: Measuring Real Impact

Beyond Vanity Metrics: Measuring Real Impact

Most social impact leaders think they’re measuring their impact — but are they really? 

Measuring impact is especially difficult when change happens over years or even decades, and when the outcomes a…

00:32:15  |   Tue 04 Mar 2025
The Secret Behind High Growth Nonprofits

The Secret Behind High Growth Nonprofits

Nonprofit leaders constantly hear that diversifying revenue streams is the key to financial stability. But what if that advice isn't the whole story?

Research shows that 90% of high-growth nonprofits

00:29:39  |   Tue 25 Feb 2025
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