How to Drive Sales to Your Fashion Business During the Holiday's

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LaTisha, Naima, and Zahiyya discuss strategies for driving sales to their respective businesses during the holiday season. LaTisha emphasizes the importance of researching current trends and customer preferences, focusing on personalized Christmas ornaments and themed T-shirts. 

Zahiyya, while not adhering strictly to holiday themes, plans to create dresses for special occasions around the Eid season. The discussion touches on various marketing tactics, including bundling products, offering discounts, and creating an exclusive customer experience. 

Naima highlights the significance of planning and logistics, recommending a cutoff date for custom orders and advocating for a seamless shipping process. The trio also explores collaborative efforts, using referral links, and leveraging influencers to expand their reach. In the closing remarks, they share parting advice on staying informed about market trends, using data for promotion, and simplifying the shopping experience for customers.

Key Takeaways:

• Research current trends and customer preferences to align products with market demands.
• Consider personalized and themed products, such as Christmas ornaments and festive clothing.
• Implement marketing tactics like bundling, discounts, and exclusive customer experiences.
• Plan logistics, including a cutoff date for custom orders and efficient shipping processes.
• Explore collaborative efforts, referral links, and influencer partnerships to expand reach.
• Stay informed about market trends, leverage data for promotion, and simplify the shopping experience for customers.

Links:

Use coupon code DPC20 on all websites:

designersplantsandcoffee.com

LaTisha: keepingyouinstitches.com

Naima: lovefearlessthreads.com

Zahiyya: covermechic.com

See post: designersplantsandcoffee.com/podcast/006/

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Hosts websites:
Naima: lovefearlessthreads.com
LaTisha: keepingyounstitches.com
Zahiyya: covermechic.com