In this episode, we're diving into a client case study - how Kate went from an 'everything' VA with a large list of services to a clear and slick Creative Agency serving bold creative types with marketing and creative done for you services.
She came to me initially overwhelmed, she wanted consistency in clients, financial stability, and clarity in her messaging.
Kate's story is one many can relate to - trying to be the "everything" provider to attract clients but ending up feeling lost. She felt compelled to accommodate client requests. But this led to her doing too much in areas that no longer brought her joy.
She was hiding her gold under too many services, and doing things that weren’t her joy!
I’ll walk you through the exact steps and framework I took Kate through that led to lightbulbs and clarity and how she was able to rebrand as a Creative Agency.
The results? Kate felt lighter, clearer, and rekindled her passion for her business. Sometimes, we're too close to our business to see what needs adjustment.
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