Episode 12: Side Project Marketing

As a follow up to our interview with James Finder, I wanted to share some insight about side projects as marketing. If you're thinking that you can't fit blogging into your life but you want to help build up some business for yourself, consider creating some side projects as a way to market yourself.

In this episode, I take some inspiration from a couple of great posts from the folks at Crew and talk about how you can use the side projects you might create as a part of your personal learning work to turn readers and visitors to your website into customers.

##Recommended Reads##

• Seth Godin on Practicing Every Day: http://sethgodin.typepad.com/seths_blog/2015/09/susdat.html


• Side Product Marketing is the New King: https://medium.com/swlh/side-product-marketing-is-the-new-king-a75c4ed0c0c5#.my2q4uu3h


• Finding Side Project Ideas: https://medium.com/swlh/finding-side-project-ideas-2248933214be#.5oi96drkk

##Recommended Listens##

• $100 MBA Is Blogging Still Effective: http://100mba.net/mba467/