Ideas Are Not Scary: GE Advertising for Idiots!
- Author
- David Boles
- Published
- Fri 25 Nov 2016
- Episode Link
- https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/boles/ge-ideas-scary.mp3
What happened to GE television advertising? We vivisect GE Ad campaigns over the last 30 years. Why did GE move the idea of them -- and of us! -- from warm and bright to forlorn and stupid?
