Episode 18 - No More Dues: Matt Walzer's Bold Shift to Values-Based Giving

In this episode, Jonah sits down with Matt Walzer, a seasoned Jewish communal professional and major gifts coach, to unpack what it really means to shift a Jewish institution from a transactional dues-based model to a values-driven philanthropic culture. Drawing on his unique journey—from sales to Federation work to returning as Managing Director of his childhood synagogue—Matt shares how Beth El Synagogue eliminated traditional membership dues and instead cultivated a culture of generosity, transparency, and ownership among its 1,200+ households.

They explore how to reframe tuition and program fees not as full payment for services, but as partial contributions toward a greater mission. Matt explains how strategic communication, donor education, and relationship-building have empowered the community to step up as stakeholders, not just consumers. The conversation also delves into how to inspire major gifts without being a “slick salesman,” the emotional psychology of giving, and why authenticity—not perfection—is the key to earning donor trust.

Whether you're a synagogue or school leader navigating funding models or a fundraiser looking to deepen donor relationships, this episode offers real-world insight on turning your constituents into committed changemakers.

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This episode brought to you by JEY Furniture. JEY Furniture partners with Jewish day schools across North America to create beautiful, functional spaces that support learning and connection. Visit JEYFurniture.com to learn how they can support your school’s next upgrade.