Episode 0097 | Loss Leaders: What Are You Giving Up To Get?!

A loss leader is a strategy typically found in the retail space, but you can create one for any business. This week Jeff Kahler shares his very unconventional use of a loss leader and provides 4 important tips on how to avoid undervaluing yourself or your business.

How have you utilized loss leaders to create value for your organization? Share in the comments at: https://www.cultureofconvenience.com/.