1. EachPod
EachPod

Creating a TRULY Creative-First Video Production Company

Author
James Keblas
Published
Mon 27 Sep 2021
Episode Link
https://zencastr.com/z/COanqU-F

Max interviews creative director, writer, director, production company-owner Tony Fulgham of All is Well (www.alliswellstudios.com) about how to create a truly creative-first production company.

Tony shares a huge amount of great advice here for anyone looking to make their production company creative-first, like: 

  • The importance of writing
  • The importance of getting paid for creative
  • Tony talks about getting work and the state of industry
  • Setting the tone with clients about how you work
  • Only way to stay creative is to do things that “are not for sale”
  • How to work with the client and share the process of “how you’re getting there”
  • How to go from the Pitch Creative to the Actual “Shot” Creative
  • Talking about “Experiments”  (stuff you and your team creates on the side to explore creativity)
  • What you have to go through to get what you want to see made

It's a fabulous episode where you get to learn from a soft-spoken master who you normally would never have access to. Take a moment, and listen...

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