The Permission to Be Seen: Breaking Free from Small Business Invisibility with Heather Noska
- Author
- Tracy Matthews
- Published
- Thu 07 Aug 2025
- Episode Link
- None
What happens when an operations consultant who's been hiding behind other brands finally decides she's ready to be seen? In this deeply honest conversation, Heather Noska shares her journey from working in the shadows to stepping fully into her power as a business owner and leader. After years of successful consulting work, she realized she was being "tucked away in the back of a closet" – and that awakening changed everything.
This episode is packed with tactical insights about scaling startups, empowering your team, and navigating the uncomfortable but necessary growth that comes with visibility. Whether you're stuck in the daily grind or ready to step out from behind your brand, Heather's transformation story offers both inspiration and practical wisdom for breaking free from small business invisibility.
In this episode, you’ll learn:
- 03:31 - Why startups hire Heather (the sweet spot moment)
- 08:20 - How to get leaders out of the daily grind
- 15:09 - Shifting toxic company culture from the top down
- 29:31 - Heather's two big reasons for joining Art of Reinvention
- 35:18 - The transformative power of community in business growth
Ready to step into your own visibility journey? Listen now and discover what becomes possible when you give yourself permission to be fully seen.
Here are the resources mentioned in the show:
- Follow @HeatherNoska on Instagram
- Heather’s Website: sproutconsulting.co
- Art of Reinvention Program
- FREE Reinvention Brainstorm Session, August 8th at 10AM PT/1PM ET
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xo, Tracy Matthews
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