How did you pivot during the pandemic? Rachel Van Nortwick is the founder of Vinylly, a dating app that matches people based on their music compatibility. In this interview we discuss after launching in late 2019 how Rachel had to change quickly once all events were cancelled to continue connecting people through music. Rachel also has an impressive background in marketing and promotion in the corporate world and we discuss various strategies and tactics that anyone can use.
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Vinylly App: https://vinyllyapp.com/
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Tags: Vinylly Dating App Music Events Concerts Marketing Promotion