E49 Embracing Authenticity: Branding Photography for Women Over 50

Discover how brand photography becomes a powerful tool for women over 50, redefining their identity and embracing life transitions.

In this transformative episode, photographer Paget Norton and Ariel Share how they help women capture their authentic selves through the lens. Through intimate storytelling and personal experiences, we explore how professional photography can be a gateway to self-discovery and renewed confidence.

Key highlights:

- The intersection of personal branding and authentic self-expression

- Overcoming impostor syndrome and embracing life transitions

- How visual storytelling empowers women to showcase their true selves

- The importance of genuine representation over artificial glamor

- Breaking free from societal pressures around aging

A touching example features a physician's journey from conventional medicine to a more purposeful practice, illuminating how professional photography can catalyze personal transformation.

Ready to rewrite your visual story? Listen to this episode to discover how brand photography can help you embrace your authentic self and confidently step into your next chapter.

• Branding photography can significantly boost self-esteem and help women over 50 redefine their self-image during life transitions.  

• Women often face shared struggles like imposter syndrome, which can be addressed through community support and personal storytelling.  

• Aligning personal style with client expectations is crucial for authenticity, highlighting the importance of individuality in personal branding.

#PersonalBranding #WomenEmpowerment #AuthenticityMatters

00:00:00 - Empowering Women Through Branding Photography

00:03:54 - Women Navigating Life Transitions

00:06:12 - Overcoming Imposter Syndrome in Business

00:09:23 - Exploring Women's Multifaceted Identities

00:11:13 - Rediscovering Self After Caregiving

00:13:30 - Choosing Clothing for Client Connection

00:16:22 - Creative Flow in Photo Shoots

00:18:17 - Overcoming Imposter Syndrome in Photography

00:20:02 - Overcoming Imposter Syndrome Together

00:22:37 - Emotional Expression Through Emoji Series

00:25:29 - Co-Creating a Confident Future

00:27:18 - Embracing Confidence in Professional Photography

00:30:14 - Embracing Aging and Photography

00:32:25 - Importance of Personal Branding

Paget Norton has learned through rock climbing that growth happens at the edge of our comfort zone. She brings this wisdom to her photography - knowing when to encourage that next bold move and when to create a space of absolute trust and safety. As a teacher, Paget has learned to attune to the uniqueness of each person's story. This informs how she captures each individual's essence through her art and writing background coupled with a deep listening that she's developed over years of teaching. As a woman over 50, Paget understands intimately what it means to feel invisible. This fuels her passion for creating images that command attention and respect. She uses all of this: climbing, teaching, aging, parenting, and so much more in every session. With six years behind the lens, Paget has refined her technical expertise while maintaining the genuine care and connection that makes each session special.

 www.pagetnortonphotography.com

Host Ariel Faith's website:  ⁠arieljoyfaith.com⁠

Visit “YOU Matter, In Business” with Ariel Faith podcast  

For Women in Business, Because You matter in your Business.