Welcome back to Creative Friction! This week, we’re here to talk about Artificial intelligence (AI) and how it might impact your creative business. AI has become a buzzword in the agency world, and some are worried about how it could harm the industry. We want to give you some advice on how to utilize AI to achieve maximum impact and efficiency.
In this episode, we cover:
- Why infusing AI tools with creative talent creates a competitive advantage in cost and time savings
- Why it’s important to acknowledge that AI cannot replicate human intelligence and cultural awareness
- How to shift your mindset surrounding AI from fear to opportunity - and the potential for new business models that can come with it
And SO much more! AI marketing tools promise the allure of self-serve marketing, so how do agencies continue to highlight their value proposition when technology is commodifying their output? Listen and we’ll tell you!
This episode of Creative Friction was produced by Fina Valenzuela.
Thank you for listening to Creative Friction! Please leave us a rating and review if you enjoyed the show. If you want to learn more about Fearless Foundry or The Meade Company, visit our websites!
Creative Friction is a podcast for creatives and agency owners seeking honest and practical guidance on how to grow their business. Tune in for new episodes the first Friday of the month!
All audio and video recordings are owned by Madeline Reeves and Jeff Meade, recorded live every other Friday on LinkedIn, and are released once a month. Music is by Premium Beats.