Welcome back to Creative Friction! This week we chatted about all things software audits! A software audit is helpful to review all the software being used in your marketing agency. The audit is designed to identify software overlap and determine which tools are still relevant to accomplish agency goals.
In this episode we cover:
- What to ask when auditing your tech stack
- Why we believe this area has became such a blindspot for agency owners
- When you should conduct a tech stack audit
We know people avoid the word “audit” with a 10 foot pole, but having something to audit means your business has likely grown. To make sure you're not overspending in the wrong areas, you’ll need to drop the 10 foot pole, take a deep breath, and consider conducting an audit.
To help you do so, we wanted to provide you a software audit template. Our hope is this tool lessens the stress of a tech audit and helps give you a sense of empowerment when it comes to your business operations and finances.
This episode of Creative Friction was produced by Fina Valenzuela.
Thank you for listening to Creative Friction! Please leave us a rating and review if you enjoyed the show. If you want to learn more about Fearless Foundry or The Meade Company, visit our websites!
Creative Friction is a podcast for creatives and agency owners seeking honest and practical guidance on how to grow their business. Tune in for new episodes the first Friday of the month!
All audio and video recordings are owned by Madeline Reeves and Jeff Meade, recorded live every other Friday on LinkedIn, and are released once a month. Music is by Premium Beats.