04: Compelling Offers

Show Notes:
In part four of my six-part framework for building a creative business, we’re tackling something exciting and essential: how to create compelling offers.

Whether you’re selling physical products, digital courses, memberships, or services, your offer needs to be more than just “nice”—it needs to be clear, irresistible, and aligned with your customer’s needs. In this episode, I’ll walk you through the mindset and strategy behind crafting offers that feel like they were made just for your audience—plus I’ll share how I started with just a few handmade products at craft fairs and used simple bundling techniques to boost sales.

What You’ll Learn:

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  What exactly an “offer” is (it’s broader than you think!)

  
  


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  Why simplicity matters when you’re just starting out

  
  


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  How I used my corporate retail background to bundle products and increase sales

  
  


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  The power of UPT (Units Per Transaction) and how to apply it

  
  


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  How to make your offers more appealing through thoughtful packaging, bonuses, and alignment with your audience’s desires 

  
  

✨ Resources Mentioned:

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  📄 Download the Offer Creation Worksheet – Reflect on the three key questions and clarify your next offer.

  
  

Come experience my method LIVE!

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