Episode 044: From Content to Context - Learning or Doing? The Future of Buying Courses

How many times have you bought a course because you felt like you were lacking something?

How many times has your decision to purchase been informed by an insecurity you have that a webinar or sales page sprinkled a bit of salt on and waited for you to hand over your credit card?

How many times have you thought, “Well, if I knew how to do that then maybe my business would be successful.”?

Topics covered in this episode include… 

- The influence of insecurities in decision-making on buying courses 

- The role of artificial intelligence in providing 80% accurate answers to contextual questions 

- The shift from learning everything from scratch to utilising AI in business operations 

- The change in perspective towards taking courses from a place of interest and alignment rather than fear 

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