1. EachPod

Episode 041: From Content to Context - How the Internet Is Changing

Author
Menekse Stewart
Published
Mon 30 Oct 2023
Episode Link
https://creativebusinessmarketing.simplecast.com/episodes/episode-041-from-content-to-context-how-the-internet-is-changing-KfdOZ0uo

Create more content. Learn how to do this! Create content about it! Write 3 blog posts a week. Email everyone all the time! Start a podcast! Sell a course! Create more content.

But the internet has been changing for a while now, and the content era is ending.

It may not have ended, but it’s in its final years.

Because guess what: It turns out, 16 million Google results for a simple search is overwhelming.

Topics covered in this episode include…

- The shift from content era to context era on the internet

- The overwhelming nature of the content era

- The rise of ChatGPT and its influence on the context era

- The benefits of the context era for small business owners

- The importance of context in marketing and attracting an engaged audience

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