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Create Ideas - Brought to you by Creatica Studios™ - Podcast

Create Ideas - Brought to you by Creatica Studios™

The "Create Ideas" podcast series by Creatica Studios offers invaluable insights into modern branding and marketing, hosted by Shahid, the founder of an award-winning creative agency based in Toronto, and Vicky, a senior graphic designer who has worked on hundreds of branding projects with an in-depth understanding of design systems. This dynamic duo covers key topics such as brand strategy, digital transformation, marketing execution, and effective content creation. Each episode, tailored for the Canadian market, delves into practical aspects like social media trends, fundraising methods, and maintaining a clear brand identity. The series aims to empower businesses with the knowledge to elevate their brand positioning and maximize marketing success.

Hosted on Acast. See acast.com/privacy for more information.

Business Design Entrepreneurship Arts Creativity Marketing
Update frequency
every 21 days
Average duration
5 minutes
Episodes
14
Years Active
2024 - 2025
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S02E14 – House Cleaning in Branding: Clearing the Clutter for a Stronger Identity

S02E14 – House Cleaning in Branding: Clearing the Clutter for a Stronger Identity

As the seasons change, many businesses are focused on what’s ahead—but few are stopping to clean up what they’ve left behind. Over time, brands accumulate clutter: outdated logos, confusing messaging…

00:05:52  |   Tue 26 Aug 2025
S02E13: Showcasing Canadian Pride in Your Brand | Create Ideas Podcast 🇨🇦

S02E13: Showcasing Canadian Pride in Your Brand | Create Ideas Podcast 🇨🇦

As the political climate heats up between Canada and the U.S., something interesting is happening at home: Canadians are turning inward—with growing support for local businesses, locally made product…

00:08:14  |   Wed 26 Mar 2025
S01E12 - Re-Evaluating Your Business and Brand: Ending the Year Strong

S01E12 - Re-Evaluating Your Business and Brand: Ending the Year Strong

Re-Evaluating Your Business and Brand: Ending the Year Strong | EP12


As the year winds down, it’s the perfect time to reflect, refresh, and realign your business and brand. In this episode of Create I…

00:06:01  |   Sun 29 Dec 2024
S01E11 - Making the Most of the Slow Season

S01E11 - Making the Most of the Slow Season

In this episode of Create Ideas, Shahid and Vicky explore how businesses can use the slower months of December and January to refresh, strategize, and prepare for a successful year ahead. Instead of …

00:04:59  |   Wed 27 Nov 2024
S01E10 - Branding in Package Design: Building Trust and Recognition

S01E10 - Branding in Package Design: Building Trust and Recognition

Building Trust and Recognition Through Branding in Package Design

In this episode of Create Ideas, Shahid and Vicky delve into the importance of branding in package design and how it impacts consumer …

00:07:03  |   Sat 26 Oct 2024
S01E09 - EZVALU - A Creatica Initiative to bring affordable Solutions for Solopreneurs -

S01E09 - EZVALU - A Creatica Initiative to bring affordable Solutions for Solopreneurs -

Introduction

  • Hosts: Vicky Chen, Senior Graphic Designer at Creatica Studios, and Osama Siddiqui, Chief Marketing Officer at Creatica Studios.
  • Focus: Introduction and discussion about EZVALU, a new Crea…
00:05:53  |   Tue 25 Jun 2024
S01E08 - Navigating the Complexities of Digital Marketing for Small Businesses

S01E08 - Navigating the Complexities of Digital Marketing for Small Businesses

In this episode, Shahid and Dino delve into the intricacies of digital marketing tailored for small businesses. They discuss the importance of digital marketing in leveling the playing field for smal…

00:06:00  |   Sat 15 Jun 2024
S01E07 - Fundraising Methods and Maximizing Results with Brand Positioning

S01E07 - Fundraising Methods and Maximizing Results with Brand Positioning

Fundraising Methods and Maximizing Results with Brand Positioning


Introduction

Shahid and Vicky introduce the episode, focusing on fundraising methods and the importance of brand positioning for projec…

00:04:51  |   Sat 18 May 2024
S01E06 - The Impact of Social Media Trends on Brand Strategies

S01E06 - The Impact of Social Media Trends on Brand Strategies

Explore how current social media trends influence brand strategies and offer insights into effectively adapting these trends for enhanced engagement and relevance in the digital market.


Target Audienc…

00:04:41  |   Mon 06 May 2024
S01E05 - Why It's Important to Hire a Creative Agency  vs. a Graphic Designer, Fiverr, or a Relative.

S01E05 - Why It's Important to Hire a Creative Agency vs. a Graphic Designer, Fiverr, or a Relative.

Podcast Episode 05 Brief: "Why It's Important to Hire a Creative Agency"

Overview:

Episode 05 of the "Create Ideas" podcast series, hosted by Shahid, the founder of Creatica Studios, and Vicky, co-host…

00:04:59  |   Sat 13 Apr 2024
S01E04 -  Is Your Business Struggling with Brand Identity Confusion?

S01E04 - Is Your Business Struggling with Brand Identity Confusion?

In this episode of "Create Ideas," we delve into a widespread yet frequently overlooked issue that plagues small to mid-sized businesses: brand identity confusion. Shahid, the founder of Creatica Stu…

00:04:48  |   Fri 15 Mar 2024
S01E03 - The Importance of Brand and Marketing Strategy Before Doing Any Marketing

S01E03 - The Importance of Brand and Marketing Strategy Before Doing Any Marketing

In EP03 of "Create Ideas," Shahid and Vicky explore the critical importance of establishing a solid brand and marketing strategy before launching into marketing activities. They illuminate how a well…
00:04:23  |   Sat 24 Feb 2024
S01E02 - Event Branding for Event Organizers in 2024

S01E02 - Event Branding for Event Organizers in 2024

In this episode of "Create Ideas," hosted by Creatica Studios, Shahid and Vicky delve into the pivotal topic of event branding for 2024. The conversation emphasizes the significance of event branding…

00:04:38  |   Tue 06 Feb 2024
S01E01 - Your Brand & 2024: A Strategic View

S01E01 - Your Brand & 2024: A Strategic View

EP01 of the Create Ideas Podcast, hosted by Shahid and Vicky, offers an insightful exploration into the transformative power of branding in the business world. Shahid, the founder of the award-winnin…
00:04:31  |   Sat 27 Jan 2024
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