041 - Build Trust, Authority, & Connection with Your Audience Featuring Jennifer Faulkner
- Author
- Laura Petersen: Bestselling Author, Speaker, Pro Copywriter, Former Psychology Teacher, Marketing Co
- Published
- Fri 02 Dec 2016
- Episode Link
- https://copythatpops.libsyn.com/041-strengthening-relationships-with-your-audience-with-jennifer-faulker
Effective copy is a key foundational piece to your business, and it's essential if you want to maintain a true and engaging connection with your audience.
Jennifer specializes in achieving symmetry between her client’s brand message and their personality.
I talk with Jennifer Faulkner, Founder of Word Symmetry, where they help brands to uncover their story and engage with clients through persuasive storytelling.
A few exciting highlights include:
- Tips you can apply right away to improve your writing and connection with your brand
- How to transfer your personality to writing and deliver style into your copy
- Steps you can take to improve on your own if hiring a professional copywriter isn’t in your current budget
- The importance of selecting the right networking groups for organic growth and connection
- Quick tips on Facebook ads and improving click rates
Shownotes for Build Trust, Authority, & Connection with Your Audience Featuring Jennifer Faulkner
